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Circular Economy, Tools / 07.07.2021

The circular economy offers new answers to the question of how 9 billion people can survive on this planet, accepting that there are planetary boundaries and climate change is ongoing. The aim of this study was to identify drivers of the big five globally largest material flows by mass from a circular economic perspective and to understand their story behind....

general / 01.06.2021

As we know today, climate change is man-made. The question of how we behave therefore determines our future and that of our planet. When market researchers categorize people's behavior, they develop so-called personas. Personas also exist to describe people who behave in a sustainable way....

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